in the media
Official Bio
Belinda Smith is one of Australia’s leading Independent Advocates for Children’s Health, Author of The Lunchbox Effect, an advocate for real food in schools and founder of The Root Cause, a for purpose business, that Stands for Children’s Health.
Bel travelled Australia for 2.5 years visiting 100 schools and communities, empowering children, parents and teachers to make better food choices. Her work has now reached over 280 schools and 65,000 children, parents and teachers. Inside her Kids Health Quest Membership, Bel supports families right around the globe to have a peaceful and positive relationship with food. She has been featured on national and regional TV and radio, guest expert on ABC Radio Broken Hill and her work has been mentioned in Parliament.
Bel’s vision is to create a generation of healthy food-literate children who choose real food every day, and these children go onto lead the next generation of children into wellness. She is also a firm believer that when kids become empowered, our jobs as parents become easier.

Media Appearances
Bel and The Root Cause has been regularly featured by the media, including National, Regional and Local TV, Radio and Press, as well as online in major news outlets. Here are a few clippings:

The House of Wellness on Ch 7 National – Story on the Obesity Epidemic in Australia, and The Root Cause’s Mad Food Science Program
WIN News Toowoomba – Victoria Byrnes (Certified Instructor) Hosting The Mad Food Science Program
Ch 7 National Weekend Sunrise – Expert Opinion on Preschool Obesity in Australia
Ch 7 National Sunrise – Back To School Lunchboxes
Ch 7 National Sunrise – Tour Launch
Ch 7 National Sunrise – The Mad Food Science Program
NBN News Tamworth, NSW
Ch 7 News Sunshine Coast, QLD
WIN News Toowoomba, QLD
Radio Interviews
Bel has a regular weekly spot on ABC Radio NSW, chatting about a range of topics around food and family health. You can access the replays of Bel’s interviews over on this page.
Bel has trained a team of Certified Instructors to continue her messages in communities around Australia. Below are some of the radio interviews they have been involved in.
2021 – ABC Radio Darlings Downs Talks To Certified Instructor , Victoria Byrnes from Nourished Vik about Lunchboxes.2021 – ABC Townsville talks to Townsville Certified Instructor, Kirsty Bear from Nutz 4 Nutrition about health. Kirsty even makes our famous Mad Food Science Green Smoothie live on radio.
Interview Topics
Bel is pretty damn passionate about everything to do with Children’s Health, including the struggles parents and schools are facing in the food climate. She is happy to be interviewed for podcasts, radio, TV, Vlogs, etc.
Some topics you may like Bel to talk about include ( but are not limited to):
- Challenges facing parents and schools in a processed food world
- How to pack healthy lunchboxes quickly
- What’s going into school lunchboxes
- How to empower kids to have a better relationship with food
- How to get your partner, school or sports club onside
- How food impacts mood, behaviour, sleep, academic results and more.
- How the food in our lunchboxes is affecting the planet.
- How food is affecting teeth and eye sight
Media & PR Enquiries
For all Media & PR enquiries, please contact Bel directly on 0401 649 289 or email support@therootcause.com.au