Evidently there's a new YouTuber Craze in the Supermarkets, MrBeast Feastable Chocolates, so I'm sharing a comparison with you so you can make your own choice on whether to invest in these chocolates.
Maybe I live under a rock but I had no idea that there was another YouTuber supermarket craze happening.
One of our Packed with Heart Community wrote to me asking for my thoughts on these chocolates. They are all the craze because a famous YouTubers MrBeast name is on them.
I hadn’t seen her email at the time I visited the shops with Ril, our almost 13 yo son. He begged me to buy a block of this chocolate because one of his favourite YouTubers name is on it.
Ril read the ingredients and said I think it’s ok mum. I read them too. I agreed. And well it’s school holidays, so why not?
Usually our family tends to eat dark chocolate, around 70-80%. Over the years we have progressed to this because we started to find most milk chocolates too sweet (except Maltesers which we enjoy with a movie).
When I read the email from one of community, I thought I should do a little more home work because I know dark chocolate isn’t everyone’s cup of tea, and I thought others may be interested.
Here’s what I discovered.
🚨Comparatively speaking, there's very little difference between a MrBeast Feastables Original Chocolate and Cadbury Milk Chocolate.➡️The biggest differences: some ingredients being listed as organic claims (the ACCC says "organic products intended for the Australian market don't need to meet a particular standard or be certified to be labelled organic) so I am not sure how big of a difference in quality there is.
➡️the 'flavours' ingredient in the Cadbury chocolate. This means we're not really sure what is in this ingredient.
➡️ the price tag! 60g of the YouTuber chocolate is $4 (or $6.67 per 100g) and the Cadbury is $5.50 for 180g ($3.06 per 100g).
So there you have it. That’s the comparison. I haven’t checked the other versions of the MrBeast chocolate other than the version Ril selected which was named Deez Nutz. It included 10% organic nuts. I’m pretty sure that he chose it for the name, not the peanuts.😂
We shared 3/4 of the block last night between Israel, Ril and I. Neither Israel nor I were a huge fan of the flavour but of course Ril loved it. He just kept reminding me that MrBeast does great things with his money. This tells me the liking of the chocolate was more about MrBeast than it was the chocolate. There in lies the power of marketing, particularly using celebrities.